Privacy Policy

Data protection declaration

Data protection declaration for
Europa-Park GmbH & Co Mack KG,
EUROPA-PARK GmbH & Co Hotelbetriebe KG,
EUROPA-PARK GmbH & Co Shopping KG and
EUROPA-PARK Freizeit- & Familienpark Mack KG
MackMedia GmbH& Co. KG

(hereinafter collectively referred to as Europa-Park)

In this data protection declaration we, EUROPA PARK, want to provide you with information on how we handle personal data. We are aware of the importance for users of the particularly sensitive handling of all personal information passed to us by users and we observe all relevant legal data protection regulations accordingly. Our key principle is that protecting your privacy is of the utmost importance to us. We therefore have an automatic commitment to observing the legal requirements for data protection

1.Responsible authority/contact

Responsible authority in  terms of Data Protection law:
MackMedia GmbH & Co. KG
Europa-Park Straße 2
77977 Rust


Personal data is all information about the personal and factual circumstances of an identified or identifiable person. This includes e.g. information and data such as your name, home address or other postal address, telephone number or email address.

3. Mobile app

We provide a mobile app for you to use that can be downloaded onto your mobile device. You have the rights described below, when using this. When downloading the app, the information necessary to do this is transmitted to the app store, that is to say, in particular, the user name, email address and customer number for your account, time of the download, and where appropriate, payment information and the individual device code number. However, we have no control over this collection of data and are not responsible for it. We process this data where it is required to enable the app to be downloaded onto your smartphone. It is not stored after this.

For advertising purposes, we use the Google Advertiser ID and the Apple Identifier for Advertisers (IDFA). This data is a unique but non-personalised and non-permanent identification number for a particular terminal device that is provided by the device manufacturer. The data collected with this is not associated with other information related to the device. We use this ID to provide you with personalised advertising and to analyse your usage. You can use the settings on your smartphone to prevent this data being used.

4. Processing of data by app stores

To be able to purchase and install the app, where appropriate, you must first conclude a user agreement with a third-party supplier such as iTunes SARL or Google, Inc. (hereinafter referred to as Third-party Suppliers) by accessing a portal or online shop for the relevant Third-party Provider. We are not party to any such agreement and have no control over the handling of data by Third-party Suppliers. Information on which data is processed by Third-party Suppliers during registration for the third-party portal and how this data is processed can be found in the data protection declaration of the relevant Third-party Supplier.

5. Information, cancellation, correction, deletion and blocking

You have the right at any time without giving any reason to obtain the data held about your person. You also have the right to correct incorrect data, to block and delete your personal data provided there is no legal obligation to keep it. Both cancellation requests and requests for information can be made informally by post or by email to Diese E-Mail-Adresse ist vor Spambots geschützt! Zur Anzeige muss JavaScript eingeschaltet sein!.

6. Use of data

Personal data is only collected by us to the extent necessary and for the purpose for which you provided us with it, for example, as part of a registration process or performance of a contract with our company. We therefore only use and store your personal data when you have given your express consent for this and only to the extent that you have given your express permission for it to be used, for example in accordance with a contract with our company.  This information is stored at our company in Germany on a specially secured server, with all information on your identity only being collected by us when you expressly supply us with it.

7. Collection of personal data

Europa Park does not collect sensitive information within the meaning of section 3 No. 9 BDSG (German Federal Data Protection Act).

8. Data security

We have taken extensive technical and administrative measures to protect your data from potential dangers such as unauthorised access, unauthorised inspection, modification or distribution, loss, destruction or misuse. To protect your personal data from being accessed by unauthorised third parties during transfer, we secure data transfer where appropriate with SSL encryption. This is a standardised encryption process for online and mobile services.

9. Log files

Every time our server is accessed, user data is transferred by the relevant app and stored in server log files. The data records stored in this way contain the following information:

• Date and time of access

• IP address of the accessing computer

• Website(s) the user visits from those provided

• Volume of data transmitted, device type and version

• Operating system used name of internet service provider

• Notification of whether access was successful

These log file records are analysed in anonymised form to improve our service and make it more user-friendly, to find and remove errors and to control the utilization rates of servers. To analyse log files, we use the programs LogEntries and Papertrail. This can result in your user data being transferred to the servers of the relevant companies. We need this data to ensure the connection between you and ourselves is secure and stable. We also use the data to make your use of our website more pleasant. 

10. Use of Google Analytics

This app uses functions of the web analysis service Google Analytics. The supplier is Google Inc. 1600 Amphitheatre Parkway Mountain View, CA 94043, USA. Google Analytics uses so-called cookies. These are text files that are stored on your computer and enable your website usage to be analysed. The information about your use of this website generated by the cookie is usually transmitted to a Google server in the USA and stored there.

However, when IP anonymisation is activated on this website, within the member states of the European Union or in other states party to the Agreement on the European Economic Area, your IP address is abbreviated beforehand. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and abbreviated there. Google will use this information on behalf of the operator of this website to analyse your use of the website, to prepare reports on website activity and to carry out other services connected with internet use for the website operator. The IP address transmitted by your browser in the course of Google Analytics is not associated with other data held by Google.

We would like to inform you that on this website, Google Analytics has been extended by the code "anonymizeIp" to guarantee anonymised collection of IP addresses (known as IP masking).

Commissioned data processing

We have entered into a commissioned data processing agreement with Google and fully implement and thus, comply with the strict provisions of the German data protection authorities when using Google Analytics.

Source (German Version): 

11. Terms of use for One Signal.

This app utilises the One Signal advertisement analytics service.

Provider details: OneSignal Inc., 2194 Esperanca Avenue, Santa Clara, CA 95054, USA. One Signal gathers and processes different data sets; including IP address, mobile identifier and other information in order to send your push notifications as well as other services. This data will be stored on a One Signal server in the USA. Further information on One Signal’s data protection and privacy policy can be found on 

12. Sharing of data

In addition to the types of use described above, EUROPA-PARK shares your data with third parties involved in fulfilling your order(s). For example, when you have made an order on our website, we will pass your order information to partner companies and contractors of EUROPA-PARK who will process your order and deliver it to you. Data is only shared where it is necessary to fulfil your order. We will also share personal data with third parties when we are legally required to do so.

It is the policy of EUROPA-PARK not to share any personal data about users of our website with others unless there exists specific permission to do so. We do not sell user names or email addresses to other companies that send you unsolicited advertising or mail.

Adverts for third parties or links to other websites displayed on our website may collect user data when you click on them or follow their instructions in some other way. We have no control over the data collected voluntarily or involuntarily by adverts or websites of third parties. We recommend consulting the Privacy Policies of the advertised websites if you have concerns about their collection and use of your data.

13. Updating data protection guidelines

EUROPA-PARK may update these data protection guidelines from time to time. Any such changes are shown on our website. If you have any comments or questions about these data protection guidelines or any other guidelines for this website, please email us.

14. Contact for questions or requests for information

For questions, comments, complaints and requests for information connected with our data protection declaration and the handling of your personal data, you can contact our Data Protection Officer in writing at the following address:


Data Protection Officer for
Europa-Park GmbH & Co Mack KG,
EUROPA-PARK GmbH & Co Hotelbetriebe KG,
EUROPA-PARK Freizeit- und Familienpark Mack KG and
EUROPA-PARK GmbH & Co Shopping KG
MackMedia GmbH & Co. KG

Sina Krenz, Data Protection Officer (TÜV)
Europa-Park GmbH & Co Mack KG
77977 Rust
Email: Diese E-Mail-Adresse ist vor Spambots geschützt! Zur Anzeige muss JavaScript eingeschaltet sein!

Status at: 28/02/2017